Monday, February 24, 2014

Katy Perry ‘Dark Horse’ Music Video: Ancient Egypt Reinvented!

Katy Perry’s ‘Dark Horse’ music video has had its world premiere. Long awaited, this latest visual from the pop music superstar reinvents ancient Egypt with costumes and imagery that’s provoking much discussion and controversy.




“Dark Horse” is the third single from Katy Perry’s platinum-selling “Prism” album and features rapper Juicy J. Quietly and very much like the “dark horse” metaphor the single has found its way to the top of the Billboard Hot 100 and stayed there for week after week.

And Katy Perry has delivered two notable live performances of the song and both were controversial. First she went edgy as she brought stripper poles and perhaps an overdose of occult symbolism to the living rooms of a U.S. and worldwide audience at the 56th Grammy Awards. Across the pond at the BRIT Awards she gave a live preview of what was to come, the trek back through time to ancient Egypt.

While the symbols may be broad and obvious they still have the power to provoke shock and yes, even outrage. It’s what happens when the all-seeing eye of the pyramid and the hieroglyphics and the throne of pharaoh as well as pyramids and obelisks in every size shape and from find their way in the visual. And the even more obvious. as the black-haired Katy Perry becomes Cleopatra a la Elizabeth Taylor but in a kind of Day-Glo revisionism. Even Michael Jackson’s ‘Remember the Time’ video is evoked.

It begs the question, just how is the viewer to unpack it all? It is mere kitsch? Is it a game of trivia; name the symbols? Or is shw trolling for attention as perhaps inadvertently she did with the Geisha-style performance of ‘Unconditionally’ at the AMAs.

In the hours since the release of the ‘Dark Horse’ video it has lit up social media, generating gifs, memes, and debates over its Illuminati and occult symbolism.

Miley Cyrus may have her twerking and her tongue hanging out, but Katy Perry provokes controversy in her own way, a bit more subtle perhaps, but ultimately not ineffective by any means.

Get swept into the world of ancient Egypt turned music video fodder, or perhaps not, as you choose. The song itself, as its runaway worldwide success on the charts attests, has its infectious element in and of itself.

‘Dark Horse’ in its entirety is below!










Pictures: PR Photos

Source: http://feedproxy.google.com/~r/RightCelebrity/~3/Bx2HVjplkeE/

Cameron Diaz Cameron Richardson Camilla Belle Carla Campbell Carla Gugino

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